HR 2013 – Our experience

HR 2013 – Our exprience

(By Ganpy)

The set-up…

When Sean and I arrived in Vegas on the 24th, we were a bit apprehensive. Wouldn’t we be? We had this humongous pressure of making sure our booth set up went well the next day. This was our first time setting up a booth with a sort of magnetic display and there were several unknowns around what parts we could be missing, etc. So as much we would have liked to have a quiet and a relaxed Sunday evening, it turned out to be just quiet.

The next day, when we arrived at the venue (Hotel Bellagio), our partners and our neighbors for 3 days, Michael and Markos from Ingentis were already there. In fact, they were already done with most of their booth set up. In hindsight, that turned out to be good. Thanks to them, we were able to speed up our process of setting up our booth. With a couple of pauses, we were done with our booth set up by around 2 PM and the only thing that was left at that time was the monitor which hadn’t arrived yet.

It took us another 3-4 hours before we mounted the monitor, et al. Phew.

Our Booth - After the monitor is mounted

Our Booth – After the monitor is mounted

So thus it all began. We were officially ready for HR2013.

The fun..

Both Sean and I needed just 10-15 minutes to get into the groove of things on Day 1. This is normally the case in any exhibition environment. You need some time to get used to your surroundings, your booth neighbors, the general atmosphere, the logistics of things in and around, etc. But this time it was a bit different because we were offering pictures at the booth along with a raffle draw. This surely was an entertaining way to get people to interact with us. We met some potential customers, who were genuinely interested in knowing what “mHR” was all about and those who showed keen interest in our mobility offerings.

Needless to say, Day 1 was the busiest day, with Day 2 and Day 3 were progressively less active in terms of the number of people who stopped by our booth to enquire about our Mobility offerings. Overall, we met some really good customers, who we think will benefit from our mobility offerings specially our “mPower HCM App suite”.

For more information on our mPower App Suite and to learn more about our current Mobility offerings, you may refer to our Mobility page.

The take aways…

HR 2013 was all about two things:

1) SuccessFactors

2) Mobility

  • We were glad and excited to showcase one of the above 2 much talked about topics at the conference.
  • The excitement for Enterprise Mobility is real, while it is true that most customers still do not know how to go about implementing their enterprise wide mobility strategy.
  • The scope for our Corporate Directory app is enormous. We just need to find the right message to get across so that more customers can get a feel for some of the unique features we bring along with our product and how working with Cogent to get a mobile solution like this to their enterprise will actually prove beneficial compared to a few other options they may have. I am sure this will happen in due course of time.
  • We need to continue to focus on the most commonly felt pain areas within HR functions, where mobilizing those would improve the overall efficiency of the processes.
  • Customers still need a lot of guidance and help right from choosing the right architecture for mobilizing their HR functions to deciding what functions they should mobilize to achieve the maximum ROI.
To conclude, we learned a lot by being an exhibitor because this gave us an opportunity to interact with customers across many industries face to face and to understand their day to day challenges, in a more hands-on environment.
It would be an understatement to say that Cogent IBS is in for a successful and an energizing ride in the Enterprise Mobility space.
Here are a few more pictures:
Our Neighbors from Ingentis - Markos and Michael

Our Neighbors from Ingentis –
Markos and Michael

Sean, Ganpy, Michael and Markos

Sean, Ganpy, Michael and Markos


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